Cisco is innovating in four key areas:
- Developing an end-to-end media-ready network that extends from the content source to the consumer
- Developing next-generation connected devices that integrate the intelligence of the network to deliver compelling entertainment and communication experiences
- Developing robust software platforms that support the proliferation of network-enabled devices, digital content, and new media experiences
- Developing a partner ecosystem designed to deliver connected experiences to consumers via multiple routes to market.
The acquisition of Linksys marked Cisco's entry into the multibillion dollar home networking market and has given Cisco new routes to market. It transformed our consumer vision by enabling us to functionally integrate into big IP networks and move content, applications, and services from the data center to IP networks inside consumers' homes. The acquisition of Pure Networks strengthened our competitive position in the home networking market by allowing us to offer an easy-to-use, fully integrated management solution. Acquiring Scientific Atlanta gave us immediate credibility in the video and consumer markets and positioned us as a leading provider of set-top boxes and end–to–end video distribution networks.
Key Acquisitions
Linksys Group, Inc. - March 20, 2003
Linksys Group, Inc. is the market and product leader in the Consumer/SOHO networking market. Linksys’ products include wireless/wired home routers and access points, wireless adapters for laptops and desktops and unmanaged switches.
Pure Digital Technologies Inc. - March 19, 2009
Pure Digital, creator of the best-selling Flip VideoTM brand, is a pioneer in developing consumer-friendly video solutions with mass-market appeal. "The acquisition of Pure Digital is key to Cisco's strategy to expand our momentum in the media-enabled home and to capture the consumer market transition to visual networking," said Ned Hooper, SVP of Cisco's Corporate Development and Consumer Groups.
Pure Networks, Inc. - July 23, 2008
Pure Networks is a Seattle-based leader in home networking-management software and tools. Pure Networks' home networking-management solution allows users to easily set up and manage a home network and connect a range of devices, applications and services within a home. The acquisition of Pure Networks provides Cisco with a fully integrated home networking-management solution that will also serve as the foundation for the development of new applications, tools and capabilities for consumers to use in an increasingly "connected life" at home, at work and on the go.
Scientific-Atlanta, Inc. - Nov. 18, 2005
Scientific-Atlanta is a leading global provider of set-top boxes, end-to-end video distribution networks and video system integration. The combined entity creates a world class, end-to-end triple play solution for carrier networks and the digital home. In addition, upon closure, the market opportunities represented by this acquisition will become part of Cisco's Advanced Technology portfolio.
Key Investments
Avega Systems
Avega Systems Inc. is a developer of distributed, networked home entertainment solutions based on established and emerging networking technologies and standards.
BlackArrow
BlackArrow is an independent provider of multiplatform ad management for viewer-controlled video.
Celeno
Celeno is a leading provider of semiconductors for multimedia home networking applications.
Entropic
Entropic's products enable home networking for digital entertainment.
Grid Networks
GridNetworks is a leading provider of managed Internet television services.
Move Networks
Move Networks is a leading provider of online television services that drive the growth and support of online audiences for leading broadcasters and publishers.
Nimbus Communications
Nimbus Communications is one of India's leading media and entertainment businesses focused on TV, advertising and sports rights management.
