Other Reports
In addition to the real time and historical reports, Campaign Manager also has reports for the following modules:
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Script Designer Reports: All reports related to 2-Way SMS and Call Guide - application modules configured using the Script Designer - are discussed in detail.
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License Reports: The reports pertaining to licensing give a detailed analysis for both license types - Perpetual and Subscription - and are useful tools to make decisions on the number of licenses.
This chapter explains the above reports in detail.
Script Designer Reports
The Script Designer is used for two purposes in LCM - the 2-Way SMS campaigns and the Call Guide. The LCM application also provides for in-depth reports for both 2-Way SMS and Call Guide.
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2-Way SMS Reports: These reports provide useful insights into 2-Way SMS campaign performance vis-à-vis parameters such as response time, completion time, etc.
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Call Guide Reports: These reports provide a detailed look at how call guides are used by agents and customers, contacts and responses, hourly reports, etc.
2-Way SMS Reports
The 2-Way SMS module comes with in-built reports. These reports provide a useful insight into 2-Way SMS campaign performance vis-à-vis parameters such as response time, completion time, etc.
The following reports are available:
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Campaign Level - Populates the number of messages sent and received for the selected campaign. Besides, this report also populates the number of messages sent and received by SMS content.
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Campaign Session Details - Shows the details for success, failed, completed, in progress SMS campaigns, both as a summary and as separate report for each.
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Average Completion Time - Gives the average time taken to complete the session for call contacts as also the contact session details.
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Average Response Time - Displays the average time that customers took to respond to a question, based on the input parameters given.
Campaign Level
The following Campaign Level reports are available:
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Recent SMS Deliveries - Chart and Table views
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Messages Sent and Received by Hour
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Messages Sent and Received by Contact
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Messages Sent and Received by Content
Follow the steps below to see the Campaign Level report for 2-Way SMS campaigns.
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Click Report in the report tab to display the report screen.
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The Campaign Level report is the default report.
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From the date panel, select a From Date for the report.
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From the date panel, select a To Date for the report.
Note
For campaign level reports, default reporting period is set as one week; for Average Completion report, it is one day.
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5. Select a Campaign Group from the drop-down list.
Note
To select all groups, select the Select All checkbox. This checkbox is not applicable for the Average Response Time report.
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Select the Campaign from the drop-down list. This lists only the campaigns for the selected campaign groups.
Note
To select all campaigns, select the Select All checkbox. This checkbox is not applicable for the Average Response Time report.
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The forms mapped to this campaign are displayed. From this drop-down list, select the Form for which you want the report.
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Enter a Contact Number to which you send messages.
Recent SMS Deliveries
This report displays the number of messages sent for a campaign.
In the Chart view, the vertical axis indicates the number of messages sent and the horizontal axis indicates the campaigns for which the messages were sent.
The Chart view displays the report only for the most recent 25 campaigns. These constraints do not apply to the Table view of this report. In this view, use the paging tool to navigate through the report.
Messages Sent and Received By Hour
From the Campaign Name column, click any campaign to drill down to the Messages Sent and Received by Hour report.
The Messages Sent and Received by Hour report contains the following information:
Time The time interval for this line entry.
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Date |
The date on which the messages were sent from this campaign. |
Messages Sent |
The number of messages sent within this time interval. |
Messages Received |
The number of messages received within this time interval. |
Messages Sent and Received for All Contacts
This report details the number of messages sent to and the number of responses received from each contact in the selected campaign.
The Messages Sent and Received for All Contacts report contains the following information:
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Contact Number |
The contact number to which the messages were sent from this campaign. |
Session Started At |
The SMS session start time for this contact. |
Sent |
The number of messages sent to this contact number. |
Received |
The number of messages received from this contact number. |
Status |
The status for this contact number. The status can be one of the following:
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Click any Contact number in the above report to drill down to Messages Sent and Received By Content.
Messages Sent and Received by Content
This report displays the content of all questions for a specific contact.
This report displays the content of SMS messages (questions) for a specific contact.
The Messages Sent and Received by Content report contains the following information:
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Form Name |
The Form Name using which the messages were sent. |
Contact Number |
The contact number to which the messages were sent from this campaign. |
Message |
The content of the SMS message that was sent to the contact. |
Date Time |
The date and time when this message was sent to the contact |
Average Completion Time
This report gives information of the average time taken (in hours) to complete a full session, for contacts where at least one SMS is sent out.
The Chart view displays the report only for the most recent 25 campaigns. Besides, this does not take into account sessions that average more than 6 hours per session. These constraints are, however, not applicable to the Table view.
The Average Completion Time report contains information as detailed the following table:
Field |
Description |
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Campaign Name |
The campaign for which the report is rendered. |
Average Completion Time (Hours/Minutes) |
The average completion time, in hours, for a session where at least one SMS is sent to a contact for a campaign |
Campaign Session Details
This report shows detailed statistics of sessions for a selected campaign. This displays the number of sessions completed, timed out, failed, etc. for a specific campaign.
The Campaign Session Details report contains information as detailed the following table:
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Form Name |
The Form Name using which the messages were sent. |
Form Start Date |
The date and time of the first message from this form. |
Total |
The total count of sessions initiated on this form. |
Completed |
The count of successfully completed sessions for this form. |
Timed Out |
The count of timed out sessions for this form. |
Failed |
The count of sessions that exceeded the time limit for this form. Note: Each SMS that the LCM application service sends out is stored as a session in the database. The sessions have a maximum time of 6 hours to timeout user configurable to a lower time), by default. |
In Progress |
The number of sessions in progress for this form. |
You can drill down to four further reports for the Campaign Session Details report. Four sub-reports are available for this report. Click a contact number under the Contact Number column to view one of the four drilled-down reports as listed below:
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Campaign Session Details - Completed, for session-completed contacts
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Campaign Session Details - Timed Out, for contacts with timed-out sessions
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Campaign Session Details - Failed, for contacts having failed sessions
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Campaign Session Details - In Progress, for contacts where a session is in progress
Campaign Session Details - Completed
This report shows details of completed sessions.
The Campaign Session Details - Completed report contains information as detailed the following table:
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Form Name |
The Form Name using which the messages were sent. |
Contact Number |
The contact number to which the messages were sent from this campaign. |
Session Started At |
The SMS session start time for this contact. |
Sent |
The number of messages sent to this contact number. |
Received |
The number of messages received from this contact number. |
Campaign Session Details - Timed Out
This report shows details for timed-out sessions. A session is considered timed out if the timeout limit as configured is exceeded without a reply received from a customer.
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Form Name |
The Form Name using which the messages were sent. |
Contact Number |
The contact number to which the messages were sent from this campaign. |
Session Started At |
The SMS session start time for this contact. |
Sent |
The number of messages sent to this contact number. |
Received |
The number of messages received from this contact number. |
Campaign Session Details - Failed
This report shows details for failed sessions. A session is considered failed if any error occurs when the form is processed.
The Campaign Session Details - Failed report contains information as detailed the following table:
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Form Name |
The Form Name using which the messages were sent. |
Contact Number |
The contact number to which the messages were sent from this campaign. |
Session Started At |
The SMS session start time for this contact. |
Sent |
The number of messages sent to this contact number. |
Received |
The number of messages received from this contact number. |
Campaign Session Details - In Progress
This report shows details for sessions in progress. A session is considered In Progress if messages sent or received await responses within the configured timeout
The Campaign Session Details - In Progress report contains information as detailed the following table:
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Form Name |
The Form Name using which the messages were sent. |
Contact Number |
The contact number to which the messages were sent from this campaign. |
Session Started At |
The SMS session start time for this contact. |
Sent |
The number of messages sent to this contact number. |
Received |
The number of messages received from this contact number. |
Average Response Time
This report displays the average time taken to respond to a question for the selected form.
From the left pane, click Average Response Time to complete the report parameters; this is mandatory. Click Search to display the report in the Chart view.
From the Show As drop-down list, select Table to view the average response time in minutes, for a question.
The Average Response Time report contains information as detailed the following table:
Field |
Description |
---|---|
Campaign Name |
The Campaign for which the report is rendered. |
Form Name |
The Form Name using which the messages were sent. |
Question Title |
The question posed to the customers as an SMS. |
Average Response Time (Mins:Secs) |
The average time taken for customers to respond to this question. |
Call Guide Reports
The Script Designer module includes settings for configuring Call Guide reports. This report is rendered both as a Chart and as a Table.
In Campaign Manager, click License in the menu pane on the left to open the Script Designer. Click the Report tab and select Call Guide.
Following is an example of a Call Guide Report - Chart.
Following is an example of a Call Guide Report - Table.
Both views show the number of contacts that the agents have used the call guide on.
To drill down to more detailed reports, click the Campaign Name in the Table view or the chart displayed for the campaign in the Chart view. Both views present more detailed reports.
Call Survey By Hour
The Call Survey By Hour shows the campaign-wise call guide usage by the hour.
Scrolling down this report, you can see another report - All Contacts with No. of Questions Answered as shown below.
The All Contacts with No. of Questions Answered report contains information as detailed the following table.
Field |
Description |
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Campaign Name |
The Campaign for which the report is rendered. |
Agent ID |
The agent using this call guide. |
LCMKey |
The LCM Key (Account Number) for this call. |
Contact Number |
The contact number on which the customer was reached. |
Activity At |
The date and time the call guide was used. |
Total Questions Answered |
The number of questions answered by the customer during the interaction. |
To drill down to more details, click a Contact Number in the All Contacts with No. of Questions Answered report. The report lists all the questions asked by the agent and the answers from the customer along with other information about the contact.
License Reports
This section describes the following types of License Reports. Click License from the menu to view the reports.
Concurrent Login Report
The Concurrent Login Report displays the number of ports in concurrent use by the users as well as the allocated number of licenses and the concurrent logged-in users at any point in time for each user. Users can be agents, supervisors, and administrators.
Note |
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To view the report:
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In Campaign Manager, click License from the menu. The Concurrent Login Report page appears.
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Select a Start Date and time for the report.
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Select an End Date and time for the report.
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Click Show to populate the report.
This report contains a grid showing the Allocated and Used licenses for Admin Ports, Supervisor Ports, and Agent Ports for each Tenant attached to this instance of Campaign Manager.
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(optional) Use the paging tool to navigate through the report. You can navigate to the first page, previous page, specific page, next page, or last page of the report. You can also specify the number of entries to be displayed per page
Violation Report
This report lists all the license violations that have occurred during the chosen time period.
Violation Report is divided into two parts:
Active Violation Report
Procedure
Step 1 |
Click License from the menu. |
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Step 2 |
Click Reports. |
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Step 3 |
Click Violation Report. |
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Step 4 |
Select a Start Date and time for the report. |
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Step 5 |
Select an End Date and time for the report. |
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Step 6 |
Click SHOW. |
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Step 7 |
Click Active Violation. The report has the following fields:
Use the Paging tool to navigate through the report. You can navigate to the first page, previous page, specific page, next page, or last page of the report. You can also specify the number of entries to be displayed per page. |
Cleared Violation Report
Procedure
Step 1 |
Click License from the menu. |
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Step 2 |
Click Reports. |
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Step 3 |
Click Violation Report. |
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Step 4 |
Select a Start Date and time for the report. |
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Step 5 |
Select an End Date and time for the report. |
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Step 6 |
Click SHOW. |
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Step 7 |
Click Cleared Violation. The report has the following fields:
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